Manila, Philippines – Snack fans, assemble!
Mister Potato Philippines is taking your love for snacks to a thrilling new level. In collaboration with Netflix’s global hit Squid Game, Mister Potato has launched an interactive contest that could turn your next canister of crisps into a passport to incredible prizes—including a dream trip to South Korea!
Dubbed the Crunch to Win: Mister Potato x Squid Game 2 contest, this high-stakes campaign combines the excitement of Netflix’s breakout series with the irresistible crunch of Mister Potato snacks. Whether you're a Squid Game superfan or a dedicated snacker, this campaign promises something for everyone.
The Crunch That Could Take You to Korea
Running from November 15, 2024, to January 15, 2025, the Crunch to Wincontest invites snack lovers to uncover hidden Squid Game-inspired symbols inside the metal lids of specially marked Mister Potato canisters. These symbols could be your ticket to an unforgettable journey filled with exclusive prizes.
Here’s what’s at stake:
● Weekly Prizes:
○ Squid Game Funko Pop collectibles.
○ P1,000 worth of vouchers for select partners.
○ Bundles of Mister Potato products to keep your snack stash stocked.
● Grand Prize:
○ A dream getaway to South Korea, including airfare, accommodations, and a curated itinerary designed to immerse you in the magic of Korean culture.
● Consolation Prizes:
○ Additional bundles of Mister Potato products.
○ Exclusive Squid Game merchandise and vouchers worth up to P1,500.
Each canister brings a new opportunity to win, making snack time an even more exciting adventure!
How It Works
Participating in the contest is as easy as crunching open your favorite Mister Potato flavor. Follow these steps to join:
- Purchase limited-edition Mister Potato x Squid Game 2 canisters, available at leading retailers nationwide.
- Look for the hidden Squid Game symbols inside the metal lid of the canister.
- Submit your entries online at www.misterpotatoph.com.
- Follow Mister Potato on Facebook, Instagram, X (formerly Twitter), and TikTok to get updates on contest announcements, symbol collection tips, and winner reveals.
Each unique symbol you find serves as a ticket to the weekly draws and the grand prize. The more symbols you collect, the better your chances of winning!
Pop Culture Meets Snack Innovation
This collaboration between Mister Potato and Squid Game 2 is a testament to the power of blending entertainment and consumer engagement. With Squid Game returning for a much-anticipated second season, Mister Potato aims to capture fans’ excitement and turn it into an unforgettable brand experience.
“Collaborating with Squid Game 2 felt like a natural fit for Mister Potato. Both our brand and the series have legions of loyal fans, and this contest allows us to bring something truly exciting and unique to both audiences,” said How Yuan Yi, Chief Marketing Officer of Mister Potato. “We’ve combined the thrill of watching Squid Game with the fun of enjoying a snack, offering fans a chance to win fantastic rewards along the way.”
By linking its signature snack with one of Netflix’s one of the most successful series, Mister Potato taps into the growing trend of experiential marketing, where brands create memorable, interactive moments for their consumers.
Beyond Snacking: A Gateway to Adventure
The Crunch to Win campaign isn’t just about munching on crisps; it’s about being part of a global phenomenon. The collaboration celebrates the best of both worlds—Mister Potato’s bold flavors and Squid Game’s gripping storytelling. Together, they’ve created a contest that takes consumer engagement to the next level.
“This collaboration with Netflix is about more than just cross-promotion,” the spokesperson added. “It’s about offering a new kind of experience, where our product becomes part of the fun and excitement of a global entertainment event. It’s not just a snack anymore; it’s a gateway to an adventure.”
Exclusive Canister Designs
The specially marked canisters are just as exciting as the prizes. Each flavor—Original, Sour Cream & Onion, Honey Cheese, Hot & Spicy, and Barbecue—features limited-edition Squid Game designs, making them collectible items for fans of the series. Whether you're a fan of the iconic Red Light, Green Light doll or the mysterious masked guards, these canisters add a touch of Squid Game to your snack shelf.
Your Chance to Be a Winner
Ready to crunch your way to South Korea? The Crunch to Win contest is your ticket to rewards that go beyond the snack aisle. With prizes designed for fans of both Mister Potato and Squid Game, this campaign offers a unique way to connect with your favorite snack brand while celebrating the cultural phenomenon that is Squid Game.
The contest is live from November 15, 2024, to January 15, 2025. Don’t miss your chance to collect those symbols, rack up entries, and snag one of the amazing prizes.
For more information and contest mechanics, visit www.misterpotatoph.com. Be sure to follow Mister Potato on social media to stay updated on the latest announcements, winner highlights, and special promotions.
About MAMEE-Double Decker
MAMEE-Double Decker (M) Sdn Bhd was founded in 1971 when the late Group Executive Chairman, Datuk Pang Chin Hin started to produce dried noodles and vermicelli together with his eldest son, CEO, Tan Sri Pang Tee Chew. This small business, then known as Pacific Food Products and located in Ayer Keroh, Melaka set the wheels turning for what eventually became MAMEE-Double Decker. Datuk Pang’s other sons, COO Datuk Wira Pang Tee Nam and the late Pang Tee Suan, together with the rest of family – now in their 3rd generation – developed it into one of the largest food and beverage manufacturers in Malaysia. MAMEE-Double Decker was eventually incorporated in 1991. The company has set up plants across Malaysia – including in Kuala Lumpur and Kuantan, and currently employs over 2,000 staff – before expanding to Myanmar and Indonesia.
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