Award-winning Filipino band, Ben&Ben will drop their new single, “Lifetime” on June 4 (Thursday) via Sony Music.
The intricately produced,
folk-pop ballad was written as a response to a fan’s YouTube comment on their
hit song “Pagtingin,” which to date, has amassed more than a hundred million
streams on YouTube and Spotify combined.
The fan, who goes by the
alias of “Anne Jou,” shared her story of regretting not being able to express
her feelings because she was afraid to lose the friendship.
“…instead of telling him
what I actually felt, I hid and buried my feelings. And you know what happens
to feelings that are buried? They grow. The like I felt for him became love. I
wrote poems, songs. After 8 years, I attended his wedding [last] January. And
guess what? The world is really overly-cruel. Before his wedding, he thanked me
for being his best friend and told me that before he met the girl he got
married to, he loved me first. For 5 years. But he was also scared of losing me
so he just decided to keep it. I was shocked and I slightly had anger towards
the world. We didn't know that if only one of us dared to make a move, a
lifetime was waiting for us. So people, while you can, please express how you
really feel so that in the end you won't regret anything.”
The nine-piece collective
decided to make song inspired by a fan’s online confession—a proof of how
powerful and moving words can be, when shared from a place of earnestness and
raw honesty.
Notwithstanding the
technical limitations and struggles in recording brought about by the pandemic,
Ben&Ben pulled through in a few days and finished the song in their
respective homes with just their instruments and a studio software.
The intimate recording
session led to what is “Lifetime” now: an emotionally affecting song that
leaves us wondering, what could have happened if we only mustered the courage
to admit our feelings to the person we’re pining for, regardless of the
outcome?
“Lifetime” was mixed by
veteran sound engineer JP Verona, and mastered by Grammy Award-winning Leon
Zervos (Pink, Rihanna, Maroon 5, Beastie Boys, and Willie Nelson). It was
written by Miguel Benjamin and Paolo Benjamin, and recorded and produced by
Ben&Ben.
Ben&Ben’s
“Lifetime” will be released on all digital platforms worldwide on June 4 (12
midnight, Thursday).
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